I’m Ethan, a lifecycle marketing manager, strategist, and designer who loves to market to customers in a way that they like. I've worked with large, enterprise-sized brands, and I’ve also advised smaller businesses on how they can grow while maintaining massive profitability.
This is a portfolio showcasing some of my recent design work. Each of these examples outperformed industry-standard metrics, achieving over 30% open rates (verified non-Apple privacy opens) and above-standard click-to-purchase rates.
Note: I recently presented at the UNSPAM 2026 Lifecycle Marketing Conference and will link the recording here when it’s ready.
Many of my email templates, strategies, and tactics are still out there delighting customers and causing conversions but I haven't been able to collect them all for display here yet. My personal email address wasn't always on the lists I sent to.
As I collect older work and higher-resolution renderings of them, and add them here, this portfolio will expand and you’ll see more content examples.
📱 Note for those on mobile: When you click on a project and want to view the email design, tap on the three dots (which opens the menu) on the email image and select “view original” to get a full-width view of the email.